Building Your Brand on LinkedIn - 2022

Continuing Education Credits
Click or touch a Credit for more information

Certified Public Accountant

Continuing Education Credit:
3.0 CPE Credit
Field of Study:
Specialized Knowledge
CPE Delivery Method:
Self-Study
Program Location:
Online
Program Level:
Basic
Prerequisites:
No advanced preparation or prerequisites are required for this course.
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Illumeo is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State Boards of Accountancy have the final authority on the acceptance of individual course for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org.

NASBA Sponsor Number: 109504
State of New York Sponsor Number: 002746
State of Texas Sponsor Number: 009890
In accordance with the standards of the National Registry of CPE Sponsors, CPE credits have been granted based on a 50-minute hour.

Chartered Accountant (IES8 CPD)

Continuing Education Credit:
3.0 Hour
Field of Study:
Specialized Knowledge
CPE Delivery Method:
Self-Study
Program Location:
Online
Your specific provider of Continuing Professional Development accreditation has final authority on the acceptance of individual courses for CPD-IES8 credit.

Certified Management Accountant

Continuing Education Credit:
3.0 CPE Credit
Field of Study:
Specialized Knowledge
CPE Delivery Method:
Self-Study
Program Location:
Online
Program Level:
Basic
Prerequisites:
No advanced preparation or prerequisites are required for this course.

Certified Fraud Examiner

Continuing Education Credit:
3.0 CPE Credit
Field of Study:
Specialized Knowledge
CPE Delivery Method:
Self-Study
Program Location:
Online
Program Level:
Basic
Prerequisites:
No advanced preparation or prerequisites are required for this course.

Certified Internal Auditor

Continuing Education Credit:
3.0 CPE Credit
Field of Study:
Specific business topics such as finance and others
CPE Delivery Method:
Self-Study
Program Location:
Online
Program Level:
Basic
Prerequisites:
No advanced preparation or prerequisites are required for this course.
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Recognized CPE provider, authorized by the Institute of Internal Auditors for use in the Certified Internal Auditor (CIA) CPE program.

Certification in Risk Management Assurance

Continuing Education Credit:
3.0 CPE Credit
Field of Study:
Other activities contributing to professional competence
CPE Delivery Method:
Self-Study
Program Location:
Online
Program Level:
Basic
Prerequisites:
No advanced preparation or prerequisites are required for this course.
Registry of CPE Providers Seal

Recognized CPE provider, authorized by the Institute of Internal Auditors for use in the Certified Risk Management Assurance (CRMA) CPE program.
Instructor for this course
Course Syllabus
INTRODUCTION AND OVERVIEW
  Course Introduction1:33
  Instructor Introduction1:18
  What is LinkedIn2:00
What is Professional Branding
  Why is Social Engagement so Important3:50
  Professional Branding Philosophies5:06
  LinkedIn Profile Branding2:14
  Networking to Build your Brand2:42
  Branding through your LinkedIn Posts3:22
  Building your Brand through Engagement2:54
  Branding through LinkedIn Messaging3:00
  Branding through LinkedIn Pages3:06
  Branding through LinkedIn Groups2:08
  Branding through LinkedIn Providing Services Pages3:20
  Branding using LinkedIn Creator Mode7:28
  Preparing to build your Brand on LinkedIn1:31
Professional Branding on LinkedIn
  Branding through your LinkedIn Profile14:30
  Branding using your LinkedIn Providing Services page7:54
  Social Listening5:00
  Curate or Create Content for LinkedIn7:52
  Posting on LinkedIn14:32
  Social Engagement on LinkedIn14:46
  Branding through LinkedIn Messaging4:02
  Branding while Connecting on LinkedIn6:16
  Engaging in LinkedIn Groups3:36
  Branding through LinkedIn pages7:51
  Introduction to Using LinkedIn Creator Mode15:12
CLOSING REMARKS
  Measuring Brand Growth2:35
  Closing Remarks2:56
CONTINUOUS PLAY
  Building a Professional Brand on LinkedIn2:32:52
SUPPORTING MATERIAL
  Slides: Building Your Brand on LinkedIn - 2022PDF
  Building Your Brand on LinkedIn - 2022 Glossary/IndexPDF
  Supporting Document: Building Your Brand on LinkedIn - 2022PDF
REVIEW AND TEST
  REVIEW QUESTIONSquiz
 FINAL EXAMexam