In this segment of our Sales Fundamentals Training Series, we are invited to explore the ins and outs of leaving a sales voicemail (VM), an integral part of following up with potential customers. Opening with the reasons why VMs seldom receive callbacks, our discussion begins with understanding the purpose and goals of leaving a VM.

With regards to what experts say concerning “To Leave or Not To Leave”, we dive into discovering ways of creating specific VMs for specific occasions through Cadence. We then conclude our conversation on the VM with learning the techniques of delivery along with helpful tips to keep top of mind.

This course provides motivation to sales professionals looking to refresh their knowledge on leaving a VM to prospects in order to ensure and increase the number of callbacks received.

Course Series

This course is included in the following series:

3 CoursesSales Fundamentals Training

  1. Sales Fundamentals: Effective Follow Up Techniques and Strategies
  2. Sales Fundamentals: Product Knowledge
  3. Sales Fundamentals: The Sales Voicemail (VM)
Learning Objectives
  • Explore how voicemails (VMs) help to assist in creating feelings & awareness within your prospects.
  • Discover the 10-Touch process to assist in understanding when a VM should be left.
  • Identify the different types of VMs, the messaging associated with each, and when to leave them.
  • Explore the importance of pauses when leaving VMs and how they allow the prospect to “Tune-in” to what we have to say.
Last updated/reviewed: March 5, 2024
Course Complexity: Intermediate

No advanced preparation or prerequisites are required for this course, but completion of the other courses in this series will be helpful.

Education Provider Information
Company: Illumeo, Inc., 75 East Santa Clara St., Suite 1215, San Jose, CA 95113
Contact: For more information regarding this course, including complaint and cancellation policies, please contact our offices at (408) 400- 3993 or send an e-mail to .
Instructor for this course
Course Syllabus
  Introduction to Sales Fundamentals: The Sales Voicemail (VM)1:38
  Purpose and Goal 4:10
  To Leave or Not to Leave The Sales Voicemail (VM)9:48
  Types and Specifics of The Sales Voicemail (VM)5:56
Continuous Play
  Sales Fundamentals: The Sales Voicemail (VM)21:29
  Slides: The Sales Voicemail (VM)PDF