If you haven’t before been introduced to the concept, S.M.A.R.T. stands for: Specific, Measureable, Attainable, Realistic, and Timed. Establishing S.M.A.R.T. Goals and then purposely developing actions for achieving them is what enables successful salespeople to turn goals into reality. Just the process itself of writing down goals forces you visualize exactly what you are looking to accomplish.
The S.M.A.R.T. Goals course looks into what makes a goal S.M.A.R.T., providing a detailed look into each component, then taking that forward with the development of Objectives, Strategies, and Tactics that can serve as the basis for a sales Action Plan.
Learning Objectives
- Identify the meaning of each component in the acronym S.M.A.R.T.
- Discover the connection between Goals, Objectives, Strategies, and Tactics.
- Explore the expected outcome beginning with the end in mind.
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Prerequisites
No Advanced Preparation or Prerequisites are needed for this course.
Suggested reading: Trench Warfare: Winning the Battle for Mindshare in Channel Sales., Ref.: Chapter Two – Plan Your Work, Work Your Plan.