Instructor for this course

First impressions matter! 

A great introduction can be a powerful door opener to new opportunities. But there's only a tiny window to turn your introduction into career or business gold. In today’s reality, you have a better shot of engaging with a goldfish than the person next to you.

Everyone knows we only get one shot to make the right first impression. But few are really prepared to answer, “What do you do?”

In this course, you learn how to create an engaging personal brand introduction in 20 words or less, and make a lasting, positive impression.

Learning Objectives

  • Recognize what makes an effective person brand introduction.
  • Identify key concepts to develop your introduction and personal brand statement.
  • Discover 5 ways to say who you are and what you do in 20 words or less.
  • Explore 3 ways to turn your personal brand into a memorable introduction.
Last updated/reviewed: June 08, 2018

10 Reviews (35 ratings)Reviews

Member's Profile
The instructor was easy to listen to, concise and had very relevant examples. This course can help anyone who needs to "sell" themselves internally or externally and can help people who want to be able to make positive impressions on others.
Member's Profile
Thank you illumeo! This is a fantastic introductory course to your learning platform. Rebecca Okamoto is a great instructor with concise delivery of keen and valuable insight!! Great course, thank you for the privilege. Ray Ferguson
Member's Profile
Although this course is short, it is excellent. Miss Okamoto gives fine tips on formulating a personal brand. Her delivery was passionate and very interesting. I am looking forward to more courses from her.
Anonymous Author
Overall a positive take-away from this class. Unsure if possible but it would have been helpful (at least for me) to have a bit more time focused on the student's headline.
Member's Profile
very importnat program coz, it gives you the tools to improve and get the rigth way to intriduce yourself with succes, and this is what we need in this business race
Anonymous Author
This course does a good job to help a person focus on what they're message should be the capture people's attention
Member's Profile
Was a good challenge. I enjoyed it. I will need alot of practice to get this confident.
Member's Profile
Concise. Effective instructor. I liked the examples and templates.
Member's Profile
I really enjoyed this course. Great templates too!
Anonymous Author
Great class!


Course Complexity: Foundational

No advanced preparation or prerequisites are required for this course.

Education Provider Information

Illumeo, Inc., 75 East Santa Clara St., Suite 1215, San Jose, CA 95113
For more information regarding this course, including complaint and cancellation policies, please contact our offices at (408) 400- 3993 or send an e-mail to .
Course Syllabus
  2:39Introduction to the Perfect Introduction: How to say who you are and what you do in 20 words or less
Perfect Introduction
  5:44Why Call It Personal Brand Introduction?
  10:234 Guidelines to Attract Your Audience's Attention
  5:54Let's Create Your Headline
  4:445 Ways to Introduce Yourself in 20 Words or Less
  6:423 Ways to Turn Your Headline into a Memorable Introduction
  37:57The Perfect Introduction: How to say who you are and what you do in 20 words or less full video
  PDFSlides: The Perfect Introduction
  PDFThe Perfect Introduction Glossary/Index
  PDFThe Perfect Introduction Personal Brand Headline Templates