"After living thru a pandemic it has become even more important to network on LinkedIn with a purpose focused on our goals. We can no longer be lackadaisical, or worse yet, sloppy doing this." @TLBurriss
LinkedIn Networking can be a key component of both business and career success.
As of August 2022, there were more than 850 million people with LinkedIn Profiles. Most of these are business professionals, however, the industries and job titles represented on LinkedIn are very broad and diverse.
Connecting with the right LinkedIn Members can help you in your career or business regardless of your role. The right LinkedIn Connections can open doors to new ideas, best practices, philosophies, and even more connections that can be mutually beneficial when done properly.
In this course, I guide you on how to use LinkedIn to build a rich network that you can benefit from for many years.
During this course, we:
- Review what is LinkedIn.
- Introduce you to Networking for Mutual Benefit.
- Uncover the importance of defining your Target Audience & their Influencers before you begin your LinkedIn networking journey.
- Review who you should connect with on LinkedIn, and who you should ignore.
- Share the best practices of using the Ignore, I don't know, and even the Block buttons.
- Discuss using LinkedIn Search tools effectively.
- Review techniques using Google Search into LinkedIn.
- Introduce you to researching LinkedIn Members before connecting.
- Share with you some best practices of LinkedIn Networking that create fabulous results.
- Discuss what you should do after you connect.
- Go live on LinkedIn and demonstrate some of what you learned in this course.
This course is designed to help you create success from your LinkedIn networking activities. We will help you do far more than just create a pile of digital business cards, i.e. connections.
Learning Objectives
- Explore methods of using LinkedIn Search tools.
- Identify the best practices for sending and accepting LinkedIn Invitations.
- Discover the best practices for connecting and building professional relationships on LinkedIn.
- Identify the best ways to grow your network in order to move the right connections into the right conversations, and then into business conversations.
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Prerequisites
- Each student will need to have basic computer skills, an understanding of web browsers, and basic website navigation skills to attend this course.
- Each student will need to have a LinkedIn Profile (account) in order to participate in this course.
- It is recommended that each student first take the course Building a Professional LinkedIn Profile to get the greatest value from this course.