In this course, we cover tips to improve your agility through working with agencies. We look at strategies to employ before you’ve even hired an agency such as: properly defining your needs, addressing working styles, and the importance of location and industry expertise when hiring an agency.

We also share ways to kick off a strong relationship with your agency, including tips for building rapport, setting clear goals and expectations, and planning the budget. The course ends with ideas on optimizing your ongoing relationships for efficiency and agility. This class helps with improving ideation, creating better strategies for communication, and ways to keep teams on target. 

Learning Objectives
  • Explore how to set yourself up for success before ever reaching out to an agency: defining needs, working styles, and expertise needed
  • Discover how to build rapport, set goals and expectations, and plan your project budget
  • Recognize how to keep projects moving forward through effective communication and planning
Last updated/reviewed: March 19, 2024
Course Complexity: Intermediate

No Advanced Preparation or Prerequisites are needed for this course. 

Education Provider Information
Company: Illumeo, Inc., 75 East Santa Clara St., Suite 1215, San Jose, CA 95113
Contact: For more information regarding this course, including complaint and cancellation policies, please contact our offices at (408) 400- 3993 or send an e-mail to .
Instructor for this course
Course Syllabus
  Introduction on How to Work Better & Be More Effective with Your Agencies2:57
  Define What You Need4:52
  Know Your Working Style and Seek Compatibility5:55
  Get the Right People on Both Sides5:59
  The Importance of Location5:52
  Set Clear Goals and Expectations5:30
  Plan the Budget8:27
  Plan for Big Opportunity Events and Conclusion6:47
  How to work better & be more effective with your agencies 51:51
  Slides: How to work better & be more effective with your agenciesPDF
  Review Questionsquiz
 Final Examexam