New Course
1 Hour (On-Demand)
CPE Not Available
Instructor for this course
more

Consumer behavior has changed. Today, pushy sales talk that focuses on hype and countering objections turns potential customers off. Learn a new way of leading potential customers through the sales conversation in a way that helps them understand the value of your product or service; in a way that promotes trust and builds the relationship for years to come. 

Learning Objectives

  • Discover what makes your product or service unique and how to communicate the end- results with benefits your potential client will enjoy
  • Explore how to scrutinize everything you do for the client, to understand the impact or cost
  • Recognize your true value in a way that helps the client justify their investment
  • Discover how to create your own "Signature System" to help you clearly communicate your solution and the best choice for your client
  • Recognize red-flag clues that indicate a client or project is not worth your trouble
Last updated/reviewed: November 30, 2017

Prerequisites

Course Complexity: Intermediate

No Advanced Preparation or Prerequisites are needed for this course. 

Education Provider Information

Company:
Illumeo, Inc., 75 East Santa Clara St., Suite 1215, San Jose, CA 95113
Contact:
For more information regarding this course, including complaint and cancellation policies, please contact our offices at (408) 400- 3993 or send an e-mail to .
Course Syllabus
INTRODUCTION and OVERVIEW
  5:10Introduction To Communicate Value To Increase Sales In A Crowded Market
  11:13Prep Work
  7:40Tune Up
  9:02Discover The Impact
  5:44Reveal The Value
  8:12A Signature System
  6:13A 4-Act Play
  5:40Plot The Course
  4:02Red Flags
CONTINUOUS PLAY
  1:02:55How To Communicate Value To Increase Sales In A Crowded Market
SUPPORTING MATERIALS
  PDFSlides: How to Communicate Value to Increase Sales in a Crowded Market
  PDFHow to Communicate Value to Increase Sales in a Crowded Market Glossary/Index
  PDFSuccessful Solo Pro Sales Conversations Template
REVIEW and TEST
  quizREVIEW QUESTIONS
 examFINAL EXAM