The course provides a concise overview of how practitioners can improve and diversify their online research by using non-Google search tools. Attendees discover a whole new universe of prime information that is essential in due diligence, enterprise research and financial audits but mostly invisible to Google. Participants walk away with scores of new information sources and streams that will complement their use of Google and sharpen their due diligence skills as trusted business advisers.

In this seminar, you learn about:

  • Why Online Research Skills are so critical for Accountants in their roles as Arbiters and Ultimate Deciders of truth
  • Why Accountants have a greater ethical standing compared to other professions
  • Why you need more than Google to search the web
  • Google is great but not perfect
  • Vertical vs. Lateral searching
  • Online research strategy tips
  • General search engines
  • Cluster search engines
  • Privacy search engines
  • User-generated Content (USG) Search Engines
  • Image Search
  • Podcast search
  • Public Records Search
  • Company Search
  • People Search
  • News Aggregators

Who Will Benefit:
Practitioners who want to use more than Google when searching the Internet, and diversify their online due diligence toolbox and strategies.

Learning Objectives
  • Identify at least 7 ways this information needs to be interpreted to ensure the results are taken in their proper context.
  • Discover and use at least 4 general search engines that complement their use of Google.
  • Explore and utilize at least 5 cluster search engines that group information by topic and discover unexpected relationships between topics.
  • Identify and use at least 8 privacy search engines that do not store your queries or track your steps on the Internet.
  • Explore and access at least 12 user-generated content search engines that index any content-text, videos, images, reviews.-created by people, rather than brands.
Last updated/reviewed: January 17, 2024
Course Complexity: Foundational
Participants should have a basic understanding of Internet technology, online navigation, and digital productivity services.
Education Provider Information
Company: Illumeo, Inc., 75 East Santa Clara St., Suite 1215, San Jose, CA 95113
Contact: For more information regarding this course, including complaint and cancellation policies, please contact our offices at (408) 400- 3993 or send an e-mail to .
Instructor for this course
Course Syllabus
  Course Agenda4:26
  Why you Need More Than Google to Search the Web13:20
  Generally Accepted Research Principles18:08
  Search Engines-Part 122:28
  Search Engines-Part 219:04
  Search Engines-Part 320:24
  Search Engines-Part 47:38
  Other Search Tools8:06
  Key Search Trends and Key Takeaways3:14
  Best Non-Google Search Tools for Accountants1:56:46
  Slides: Best Non-Google Search Tools for AccountantsPDF
  Best Non-Google Search Tools for Accountants Glossary/IndexPDF