Target Your Next Job: How to Develop Your Personal Marketing Plan

When it comes to cementing your professional reputation, building your network and advancing your career, you can’t leave anything to chance. Now, more than ever, finance executives must think like marketers to build their professional brands for maximum impact in your current role, and in your next. This course walks you through the steps involved in developing your personal marketing plan so you can stay focused on targeting–and achieving–the next step in your career.

In this course we’ll cover:

Learning how to quickly and accurately identify your skills and passions and then use this information to develop your marketing materials:

• Your resume
• Your pitch
• Your online profile
• The content you bring to the interview. 

Learning how to develop your Personal Marketing Plan:

• How many companies to contact
• Which companies to contact
• In what order to contact them
• Whom to contact within each company and 
• How to find their contact information