Sales Fundamentals: Effective Follow Up Techniques and Strategies

In this course of our Sales Fundamentals Training Series, we discuss basic techniques for a good Follow Up, an essential part of the sales cycle.  We begin with a discussion of the different types of follow-ups within the sales process. From here, we dive into understanding the keys of when an effective follow up begins.

Expanding on this concept, we speak about developing techniques that demonstrate our engagement to the prospect in order to build value. Then we take a look at ways to reignite the sale by providing new ideas and insights to the prospect as a reminder of why they are interested.

Wrapping up, we conclude our discussion with the 5-Step Follow-Up Process along with best practices to ensure progression of the sales cycle.

This course serves as a review for sales professionals looking to sharpen their skill set in regards to the Follow-Up, and how these techniques can ultimately lead to a higher close and conversion rate.