Mastering the Sales Forecast: Driving Sales Results through Better Pipeline Data and Process

The Mastering the Sales Forecast course provides insight into how to produce a reliable, accurate sales forecast period after period.

The instructor explains the relationship between the sales funnel and the sales forecast and why an accurate funnel helps produce an accurate forecast. He describes what is necessary to have an accurate sales funnel including regular ‘Funnel Audits’. Finally, the author gives CFOs and finance leaders specific ways to be involved in and exercise leadership in the sales forecast and funnel process.