You think your business is tough?  Think about the TV series business for a moment.  Conservatively, a network will hear 500 pitches a season and on the average will buy 70 of those ideas to be put into development.  Of those lucky 70, about 20 will be made as pilots.  From those 20 pilots, only 5 – 10 on average are picked up as a series by May, when the whole process starts all over again.  At best, there are 10 winners out of 500 tries.  The odds are staggering.

With so much at stake, what do Hollywood writers and producers do to tip the scales in their favor?  In this course, we’re going to talk about basic approaches to selling an idea or product that are used by the best and brightest in television every day.  You don’t have to be a Spielberg or Lucas to apply these simple methods to making the most of the time you get in the room with your target market and convince them to take a chance on your product or services. 

In this course, we will explore how to increase sales using Hollywood strategies, as well as sales preparation techniques and how to be effective in sales meetings.