In this set of lectures in Unlocking the Ivory Tower, I'm talking about entrepreneurship. Definitions of entrepreneurship have varied over the years, but here I'll use one that was developed in 2000 by Shane [Envencat]: "Entrepreneurship is the examination of how, by whom and with what affects opportunities to create future goods and services are discovered, evaluated and exploited." Those lead us to some big questions. Why do some people and not others discover and exploit opportunities that are at the heart of entrepreneurship? Why doesn't everyone? Do opportunities just exist out there in the world as objective beings or are they subjective?

The area of entrepreneurship research dates back to economics work in the 18th and 19th centuries. Most often, it is was in France and, in fact, the word "entrepreneur" comes from the French word for "undertaker," someone who undertakes an activity. The points we cover in this section include: entrepreneurship, why would you study it, opportunities and opportunity recognition, entrepreneur entry and organizational emergence, entrepreneur finance, resource and economic impact, and international entrepreneurship.

Course Series

This course is included in the following series:

3 CoursesApplied Executive Leadership Courses

  1. Applied Executive Ed: Entrepreneurship
  2. Applied Executive Ed: International Business
  3. Applied Executive Ed: Innovation
Learning Objectives
  • Explore the meaning of "entrepreneurship."
  • Discover the concepts that are central to entrepreneurship.
  • Explore when to seek partnerships with a venture capital firm.
Last updated/reviewed: August 26, 2023
3 Reviews (10 ratings)


Anonymous Author
I really enjoyed the material. I think that the presenter kept my attention and was quick to the point. The material will be very helpful in making my team stronger.

Anonymous Author
Very informative course covering entrepreneurship and its history. The instructor does a good job with keeping you engaged and also given examples.

Anonymous Author
The instructor's voice is very low at times, making it difficult to hear what he was saying. It would also help if slides are provided.

Course Complexity: Intermediate

No Advanced Preparation or Prerequisites are needed for this course. However, it is recommended to take the other courses in the series prior to completing this one.

Education Provider Information
Company: Illumeo, Inc., 75 East Santa Clara St., Suite 1215, San Jose, CA 95113
Contact: For more information regarding this course, including complaint and cancellation policies, please contact our offices at (408) 400- 3993 or send an e-mail to .
Instructor for this course
Course Syllabus
  Introduction to Entrepreneurship1:32
  Opportunities and Opportunity Recognition4:17
  Entrepreneurship and Why We Should Study It6:13
  Entrepreneurial Entry and Organizational Emergence7:55
  Entrepreneurial Finance, Resources, & Economic Impact4:50
  International Entrepreneurship6:01
  Unlocking the Ivory Tower Chapter 2 - EntrepreneurshipPDF