Description

In this course we discuss why a company would want to engage in strategic or long range planning, and how all planning and budgeting activity is critical to guiding the really important decisions that help companies define their future. We look at examples and case studies of successful long term planning, and then move into how to structure a planning team and develop a viable, relevant plan from scratch. Finally we look at ways to manage the activities that determine whether the plan’s goals actually get met.