Live Educational Webinar
Sales: Costly Demo Mistakes – and How to Avoid Them
Price: FREE
Nov. 3, 2016 Thursday
11:00 AM - 12:00 PM (Pacific)
1 Hour
Educational Webinar
Education Credits: None
Registration for this event is currently closed

Free Live Webinar

  • Free CPE
  • Non-sponsored Events mean you never listen to a 3rd party sales pitch – it’s all just great education
  • Expert-instructor-led learning with live Q&A
  • Based on a great course on Illumeo
Julie Hansen Founder, Sales Presentation Expert, Performance Sales and Training
In a competitive market a poorly executed demo can do more than just bore prospects, it can lengthen your sales cycle, damage your credibility and even cause you to lose the deal. Even experienced presenters are often unaware of the costly mistakes they are making in their demo.

This webinar helps you prepare and execute a memorable demo and avoid those costly mistakes. You’ll see examples of the top demo mistakes and learn why they happen and how they affect your audience. You’ll walk away with proven techniques for tailoring your demo to your audience, highlighting value, and keeping attention and engagement high throughout your demo.

Learning Objectives

After attending this event you will be able to:
Identify costly demo mistakes and recognize why they happen
Discover how to structure your demo to align with your audience’s interests
Explore how to highlight value and avoid a “feature dump”
Explore ways to maintain audience attention throughout your demo
Discover how use your demo to tell a compelling story


Julie HansenFounder, Sales Presentation Expert, Performance Sales and Training
Julie Hansen
Founder, Sales Presentation Expert, Performance Sales and Training
Julie is the author of Sales Presentations for Dummies and she’s worked with thousands of sales professionals around the world to deliver winning demos and presentations that stand out from the competition, resonate with today's busy decision makers, and speed up the sales cycle.
Moderated by: Khoa TranOperations Manager, Illumeo
Moderated by: Khoa Tran
Operations Manager, Illumeo
Khoa is in charge of live event operations at Illumeo and has led the preparation and execution of hundreds of live events on various finance, accounting and related topics across the Office of the CFO. You could say his job is a lot like learning finance and accounting for a living. Khoa is primarily responsible for ensuring great content, delivery, and learning for each of Illumeo's webinars and live events.