More than 700 million people have created a LinkedIn® Profile. This makes the data in the LinkedIn® system rich with information useful for prospecting activities. Sales Navigator is the Premium Subscription tool LinkedIn provides for these prospecting activities. Anyone serious about prospecting thru LinkedIn® into and beyond 2021 will need to use Sales Navigator.

Sales Navigator users need to be efficient and purposeful in their prospecting tactics in order to create a sustainable routine that generates results. In this course, we will review the many areas of Sales Navigator you will use in your prospecting processes. Understanding the best practices and tactics required to use these areas will provide you the foundation needed to create real business value using Sales Navigator.

We will also introduce you to a set of routine tasks that when performed will provide you the best search results, lead and account management value and can build your pipeline and new business opportunities. While reviewing these tasks you will need to decide how to integrate them into your routine prospecting. I will share my proven Sales Navigator prospecting processes so you can use them as templates for your own processes.

Learning Objectives
  • Discover and understand the benefits of the 7 areas of Sales Navigator.
  • Explore and understand the best practices and activities of using Sales Navigator for prospecting.
  • Explore a Proven Sales Navigator Prospecting tactic that provides the best long- term value.
Last updated/reviewed: January 24, 2023
Prerequisites
Course Complexity: Foundational

Each student will need to have basic computer skills, an understanding of web browsers and basic website navigation skills to attend this course.
Each student will need to have a LinkedIn® Profile in order to participate in this course.
Each student will need a subscription to LinkedIn® Sales Navigator (Professional, Team or Enterprise).

Education Provider Information
Company: Illumeo, Inc., 75 East Santa Clara St., Suite 1215, San Jose, CA 95113
Contact: For more information regarding this course, including complaint and cancellation policies, please contact our offices at (408) 400- 3993 or send an e-mail to .
Instructor for this course
Course Syllabus
INTRODUCTION AND OVERVIEW
  Introduction to Using LinkedIn® Sales Navigator in 20212:44
  Who is Teddy Burris1:03
  What is Sales Navigator3:24
  Who Should Use Sales Navigator1:46
KEY AREAS OF SALES NAVIGATOR
  Prerequisites of using Sales Navigator3:25
  Sales Navigator Settings7:12
  Intro to the Key Areas of Sales Navigator3:33
  Home Page Navigation6:10
  Sales Navigator Home Page Alerts5:39
  Lead Page Overview8:55
  REVIEW QUESTIONSquiz
  Account Page Overview5:28
  REVIEW QUESTIONSquiz
SALES NAVIGATOR SEARCH
  Sales Navigator Lead Search13:39
  REVIEW QUESTIONSquiz
  Sales Navigator Account Search3:16
  Sales Navigator Saved Search7:24
  REVIEW QUESTIONSquiz
  Building a Sales Navigator Lead Lists12:01
  REVIEW QUESTIONSquiz
  Building a Sales Navigator Account Lists5:18
PROSPECTING TACTICS
  Social Listening Tactics7:10
  Sales Navigator InMails & Messaging10:50
Closing Remarks
  My Process & Closing Remarks5:40
CONTINUOUS PLAY
  Using LinkedIn® Sales Navigator in 2021 1:54:39
SUPPORTING MATERIAL
  Slides: Using LinkedIn® Sales Navigator in 2021PDF
  Using LinkedIn® Sales Navigator in 2021 Glossary/ IndexPDF
  Handout: Using Sales Navigator in 2021 Supporting DocumentsPDF
  Handout: Action Plan - Empowering employeesPDF
  Handout: Ebook-Get Started Using LinkedIn® Sales Navigator in 2021PDF
REVIEW AND TEST
 FINAL EXAMexam