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More than 700 million people have created a LinkedIn® Profile. This makes the data in the LinkedIn® system rich with information useful for prospecting activities. Sales Navigator is the Premium Subscription tool LinkedIn provides for these prospecting activities. Anyone serious about prospecting thru LinkedIn® into and beyond 2021 will need to use Sales Navigator.

Sales Navigator users need to be efficient and purposeful in their prospecting tactics in order to create a sustainable routine that generates results. In this course, we will review the many areas of Sales Navigator you will use in your prospecting processes. Understanding the best practices and tactics required to use these areas will provide you the foundation needed to create real business value using Sales Navigator.

We will also introduce you to a set of routine tasks that when performed will provide you the best search results, lead and account management value and can build your pipeline and new business opportunities. While reviewing these tasks you will need to decide how to integrate them into your routine prospecting. I will share my proven Sales Navigator prospecting processes so you can use them as templates for your own processes.

Learning Objectives

  • Discover and understand the benefits of the 7 areas of Sales Navigator.
  • Explore and understand the best practices and activities of using Sales Navigator for prospecting.
  • Explore a Proven Sales Navigator Prospecting tactic that provides the best long- term value.
Last updated/reviewed: November 25, 2020

Prerequisites

Course Complexity: Foundational

Each student will need to have basic computer skills, an understanding of web browsers and basic website navigation skills to attend this course.
Each student will need to have a LinkedIn® Profile in order to participate in this course.
Each student will need a subscription to LinkedIn® Sales Navigator (Professional, Team or Enterprise).

Education Provider Information

Company:
Illumeo, Inc., 75 East Santa Clara St., Suite 1215, San Jose, CA 95113
Contact:
For more information regarding this course, including complaint and cancellation policies, please contact our offices at (408) 400- 3993 or send an e-mail to .
Course Syllabus
INTRODUCTION AND OVERVIEW
  2:44Introduction to Using LinkedIn® Sales Navigator in 2021
  1:03Who is Teddy Burris
  3:24What is Sales Navigator
  1:46Who Should Use Sales Navigator
KEY AREAS OF SALES NAVIGATOR
  3:25Prerequisites of using Sales Navigator
  7:12Sales Navigator Settings
  3:33Intro to the Key Areas of Sales Navigator
  6:10Home Page Navigation
  5:39Sales Navigator Home Page Alerts
  8:55Lead Page Overview
  quizREVIEW QUESTIONS
  5:28Account Page Overview
  quizREVIEW QUESTIONS
SALES NAVIGATOR SEARCH
  13:39Sales Navigator Lead Search
  quizREVIEW QUESTIONS
  3:16Sales Navigator Account Search
  7:24Sales Navigator Saved Search
  quizREVIEW QUESTIONS
  12:01Building a Sales Navigator Lead Lists
  quizREVIEW QUESTIONS
  5:18Building a Sales Navigator Account Lists
PROSPECTING TACTICS
  7:10Social Listening Tactics
  10:50Sales Navigator InMails & Messaging
Closing Remarks
  5:40My Process & Closing Remarks
CONTINUOUS PLAY
  1:54:39Using LinkedIn® Sales Navigator in 2021
SUPPORTING MATERIAL
  PDFSlides: Using LinkedIn® Sales Navigator in 2021
  PDFUsing LinkedIn® Sales Navigator in 2021 Glossary/ Index
  PDFHandout: Using Sales Navigator in 2021 Supporting Documents
  PDFHandout: Action Plan - Empowering employees
  PDFHandout: Ebook-Get Started Using LinkedIn® Sales Navigator in 2021
REVIEW AND TEST
 examFINAL EXAM